Eswebmarketing

"I’ve been delighted to be working with Eric since 2010 and in addition to running our growing search programs he has helped lead our web marketing activities. We recently started a major new venture here and knowing we’d have him to help get things up and going on the web has been very reassuring.... I’ve been delighted with Eric’s help in growing my practice and using his marketing know-how. As a surgeon my time to oversee a growing practice is very limited so I rely on professionals like him heavily. He has been consistently visible and available to myself and my team. I'd be surprised if he can't help anyone's web efforts." Andrew Cash, M.D. Desert Institute of the Spine, Las Vegas, NV. Desert Institute of Specialty Care, Las Vegas, NV. . . . . . . . . . #eswebmarketing #testimonial #clientreview #webmarketing #googleads #googleadwords #google #googleadvertising #marketingtools #paidserch #searchmarketing #webmarketingstrategy #webmarketingstrategist #websiteanalytics #websitecontent #payperclick #googleads #bingads #yahooads #smallbusinesssupport #roi #entrepreneur #googleanalytics #googleanalyticscertified

Seth Godin recently said, "The big mistake (marketers make) is thinking that their job is to spend money to get attention. If they think that that is what their job is, they will never ever succeed in marketing." Some businesses have piles of cash for marketing, but we encourage you to think hard about where to spend marketing dollars any day. One way we've had success is with tightly run, highly measured pay-per-click programs. With this simple formula as a guide, here's ...why PPC plus analytics can be a successful marketing vehicle for entrepreneurs: 1. PPC works with small budgets. Targeting and matching your market. 2. Test lots of messages. Design tests to measure if you're increasing relevance of keywords to ad copy to landing pages. 3. Test lots of markets. Spread your message to more than 165 countries and more than eight languages. 4. Tests quickly point in the right direction. The simplest, briefest version of your page will be the most effective. Always start with some basic best practices, create your hypothesis, and then test everything - headline, buttons, video, CTA placement, and so on. 5. Numbers trump opinion and emotion. When funds are tight and every lead counts, using data instead of your opinion to make decisions is a lifesaver. We know marketing on a small budget might seem a tough row to hoe, but there are ways to get results. A carefully planned, highly detailed PPC and metrics program can generate the results your company needs without spending an arm and a leg! Any trouble? Don't worry we're here to help you! DM us! . . . . . . #internationalppc #internationalpayperclick #internationaladdstrategy #eswebmarketing #webmarketing #googleads #googleadwords #google #googleadvertising #marketingtools #paidserch #searchmarketing #webmarketingstrategy #webmarketingstrategist #websiteanalytics #websitecontent #googleads #bingads #yahooads #smallbusinesssupport #roi #entrepreneur #googleanalytics #googleanalyticscertified #ppc #ppcmarketing #payperclick #payperclickmarketing #payperclickads #payperclickmanagement

Best wishes for the holidays & for better days ahead. Rest, relax, rejuvenate & refresh. Let's bring in 2021 with a bang!... Eric Stein. Eswebmarketing CEO. #christmas #christmas2020 #happyholidays #eswebmarketing #webmarketing #googleads #googleadwords #google #googleadvertising #marketingtools #paidserch #searchmarketing #webmarketingstrategy #webmarketingstrategist #websiteanalytics #websitecontent #payperclick #googleads #bingads #yahooads #smallbusinesssupport #roi #entrepreneur #googleanalytics #googleanalyticscertified