FX Closings

We are dedicated to the refinement of lead generation for mortgage lenders. Here are the concepts worth pondering. 1. Trust: Who are you to your clients?... 2. Natural Language: What words make a cold lead turn hot? 3. Instant Gratification: What offers can be promised and instantly delivered?

Chatbots are only as good as their creator. Ponder this question... How would you like to be talked to by a virtual stranger?... What language would provoke you to answer? These are the answers we're in search of. How do we do it? Endless Testing. That's it.

We follow three basic advertising principles that we learned from being realtors and lenders ourselves. 1. Trust: The clients must trust us. We do this by pushing ads with the objective of receiving at least five impressions. We make sure that our ads are seen. 2. Language: We speak the language of our clients. Our best method for selling is to not sell. Rather, we nurture their curiosity by imposing value.... 3. Instant Gratification: We deliver the offers that we promise as soon as we are alerted that your clients want more information. With this, we have extricated the best possible method for delivering clients. We do not believe lead generation to be anything special. It is only the necessary first step. What happens after the lead is captured is what matters.