Delvantage

Delvantage gives product marketers a playbook for what new markets to enter, how, and when.

This article has a critical nugget - are you writing your content in your buyers' language? You may have a good value prop, but if you use your internal language and not your buyers' it will be less impactful. We can get you there. #voiceofthecustomer #voc #productmarketing http://marketeer.kapost.com/product-marketing-strategy/

Are these are your radar? http://labs.openviewpartners.com/b2b-marketing-sales-tren/

I love women promoting other women. Especially at work. https://blog.drift.com/women-product-marketing/