XIQ, Inc.

B2B marketers are planning year-over year increases of five to 10 percentage points in their use of content for functions such as brand awareness, lead nurturing, and building loyalty. Read more: https://buff.ly/2AetX7w

Lead generation has always been a key focus for us at Moneypenny as we handle inbound marketing activity and customer enquiries for business of all shapes and sizes from sole traders right up to multinational corporations. Read more: https://buff.ly/2AetX7w

A customer relationship management system or CRM will help you gather every customer’s details and allow you to make notes and capture data from previous sales and orders. Read more: https://buff.ly/2Kt8S2l

There is a strong argument for publishing prices, as such transparency can often accelerate the sales process and increase sales productivity. Read more: https://buff.ly/2LNjrhG

While the latest findings show no increase in AI adoption, some companies are capturing value from AI at the enterprise level, and many are generating revenue and cost reductions at least at the function level. Read more: https://buff.ly/2NtLUte

A CRM can help you store customer data such as user behavior, how long a customer has been with your business, purchase records, and notes on sales interactions, which you can use to optimize your sales and marketing processes and improve customer service across your organization. Read more: https://buff.ly/3o8Il8j