500friends, a Merkle Company

The Director of Customer Loyalty at Fanatics, Doug Glazer, speaks of his excitement about their loyalty program: We believe showing our fans that we’re devoted to them and by continually striving to earn their loyalty is important to creating emotional engagement. Read more: http://bit.ly/2hB0rBm

Learn how travel brands can re-imagine loyalty to increase revenue: http://bit.ly/2hAY3ut

Learn how to leverage data to drive personalized experiences in banking. Darcy Hoffman of Merkle reveals how data can be an invaluable strategic asset. Read more: http://bit.ly/2gXccm9

Why is the role of loyalty marketing growing among sports franchises? http://bit.ly/2eUoiXS

Learn more about the latest digital marketing trends and benchmarks! Download Merkle’s new Q3 2016 Digital Marketing Report now: http://bit.ly/2eoG8W9

How has the role of marketing changed in the enterprise? Margie Chiu of Merkle says digital has been responsible for a lot of these changes. Watch the video: http://bit.ly/2d9sO4r

We're looking for a data-driven and quantitative thinker to help optimize our strategy, finance, and operations at 500friends! Apply here: http://bit.ly/2cRKmCH

Join Merkle for two days of learning on how to drive performance across the funnel from demand-gen to lead nurture to loyalty. Learn more about the B2B & Tech Marketing Exchange on October 25th & 26th: http://bit.ly/2cw1KMY

Online retailers, here’s how to avoid the naughty list this holiday shopping season. Ryan Gibson of Merkle recently presented some tips and insights at eTail East: http://bit.ly/2bKiOQN

Merkle’s Women in Leadership is proud to announce its role in the US as a co-sponsor of the Association of National Advertisers Alliance for Family Entertainment movement to accurately portray women and girls in media. The goal of the AFE effort is to make significant progress by 2020 to help women and girls see themselves as they truly are. http://bit.ly/2biTph2

What are the 4 key challenges in data preparation for predictive modeling? Meet Bhagde of Merkle tackles the issues in his blog post. Read more: http://bit.ly/2axWBCF

What can loyalty programs in other industries learn from the switch American Airlines and other major airlines made to spend-based programs? Learn here: http://bit.ly/2b4AJPR

Merkle accelerates its growth by becoming a key Agency Network Brand of Dentsu Aegis. Read more: http://bit.ly/2aU2v3a