Casanova McCann

Who loves jogging, tacos and dogs? Our newest Senior Account Executive! We're so excited to have Michelle join the team. Join us in welcoming our newest member. #agencylife

Up next from our Truth study are two pieces of data that reveal huge holes in the world of Hispanic media. There’s a game-changing opportunity for the industry to shift to a more culture-first approach when it comes to creating media content. This would not only answer a cry from consumers, but would also give advertisers more and better ways to connect with them. Pioneering shows like Gentefied and One Day At A Time have helped pave the way, but they’re just the tip of the iceberg. Ready for what's next? Join us each week as we unpack new data points from our#truthaboutlatinxstudy.

Election Day is one week away. If you haven't already, make sure you make a plan to vote. #vote

If you are looking to hire talented bilingual journalists, look no further than CSUF. Our Spanish-language newscast Al Día just won Best TV Newscast in the coun...try for a second year in a row. Our students are bilingual, culturally competent, and have an amazing work ethic. #MoreLatinosInNews A special thank you to Univision, Univision 34 Los Angeles, Southwest Airlines and Casanova McCann for investing in our students!

The next piece of data from our Truth study looks at the prevalence of cultural fluidity driven by context, known as Code Switching. Traditional acculturation models force people into separate buckets. But the truth is, one person can go through many acculturation levels in a single day. Rather than relying on acculturation alone, we have the opportunity to leverage code switching as a powerful engagement tool for messaging.Not justat the right time and place, but through the right cultural lens. Excited to see what's next? Join us each week as we unpack new data points from our#truthaboutlatinx study.

Our Hispanic Heritage Month campaign with our client Chevy took the Hispanic values you shared and turned them into a powerful Silverado. Now that's legendary.

Check out our latest content production for our client NESCAFÉ Clásico. We invite you to up your cup this Día De Los Muertos with a traditional café de olla recipe. How delicious! For other recipes, visit @nclatino

Don't forget to use your voice for this upcoming election so make a plan and know your registration deadlines. Registration deadlines: Online: Oct. 19... By mail: Postmarked by Oct. 19 In person: Nov. 3 Go out there and vote!

Ingrid Smart, President and CEO of Casanova McCann, in Costa Mesa, California, wrote this story about her agency's journey through the coronavirus pandemic for ...a special Hispanic Heritage Month section of Advertising Week. Read here: https://www.advertisingweek360.com/a-new-chapter-in-times-/

We're hiring, again! Keep an eye out for the following openings and don't forget to apply on our Linkedin Career's page. #AgencyLife

Hispanic Heritage Month may be coming to a close, but the conversation is only beginning! To help keep it going, let’s take a look at the importance of advocac...y. Reflecting Latino culture in marketing makes good business sense.But more importantly, it’s the right thing to do. Eager to see what's next? Join us each week as we unpack new data points from our#truthaboutlatinxstudy. See more