buybuy BABY

Introducing our first-ever TOY GUIDE! We've got *lots* of toys and goodies to choose from this holiday, which is why we asked our resident toy experts to lay it all out, nice and simple. They rounded up the hottest trends (here's looking at you, baby shark), the kid-powered picks, the energy-busters, the wild things, the unicorns, the stocking stuffers, and so much more to make it easier than ever to find the toys they'll play with again and again (and again). Plus this weekend only, get 20% off your ENTIRE purchase by buying online and selecting store or curbside pickup. On items eligible for store pickup only. Shop now to let the fa la la fun begin! https://www.buybuybaby.com/store/static/toy-guide

Matching pajamasnow that's a holiday tradition we LOVE getting into (mostly 'cause they're so soft). And these family jammies from Burt's Bees are all about comfort and joy. They're made of 100% organic cotton and come in tons of IG-worthy styles (hello, holiday card). Shop 'em now via the link in our bio, and get ready for cheery mornings and cozy nights with all your favorite people. Shop now: https://www.buybuybaby.com/st/s/burts-bees-holiday-pajamas

Dream Nursery inspiration: If a classic, comfortable feel is right for you, you can’t go wrong with this timeless design. In black and white, its timeless vibe exudes symmetry and balance and brims with easy elegance and style. Meet Design Squadyour virtual one-stop shop for nursery design help and inspiration. Shop and learn more: https://www.buybuybaby.com//abba64450baf1084ec8ed5e154a252

Where's Elmo? Peek-A-Boo! This adorable plush is cuddly, soft, and recites 13 fun phrases. It's our Toy of the Week and only $29.99 (33% off!)

Do you hear that? That's the sound of these savings going fast. Don't miss joyful savings on gear, furniture, clothing, and more! Shop in-store, online, or curbside pickup!

ALL treats, no tricks! Halloween may look a little different this year, but we're loving the creative ways you're celebrating! @Katelynpjones and her family found some great costumes at buybuyBABY to get in the spirit.

Who's ready to kick the season off with *tons* of deals? Peep these highlights, then check out all the rest! Shop in store, online, or curbside pick-up!

The holidays are coming! The holidays are coming! The holidays are cok, you get it, but we're just SO EXCITED. When there's good things in life (ahem, babies), you can't wait to celebrate. So we're bringing you toys, gear, and holiday cheer starting NOW. Excited yet?