Alphonso, Inc.

Variety: "Aside from 'SportsCenter', 'First Take' in April commanded the biggest advertising spend of any ESPN show that isn’t a live sports broadcast, according to Alphonso." Read the full article: http://ow.ly/yvsI50zG3kP

Last week, Alphonso's CPO Raghu Kodige and CGO Ashish Baldua joined TV of Tomorrow Show SF & NYC's Tracy Swedlow to discuss the changes we are seeing in TV viewing behaviour and the ways that consumers are responding to advertising during these unprecedented times. Check out the full interview here: #pandemic #coronavirus #COVID19 #TVdata #TVadvertising #TVads #TVinsights

Slice, slice baby! In Q4 2019, eight pizza chain brands spent a piping-hot $135.8M on national TV ads. In our latest report, we slice and dice the data to give you the insights. Get your copy now: Featuring: Domino's Pizza, Papa John's Pizza, Pizza Hut, Marco's Pizza and more!... #tvdata #tvads #tvcommercials #admeasurement #tvattribution #pizza

Food for thought: In Q4 2019, 12 casual dining brands spent a meaty $113.8M on TV advertising, but which brand spent the most and how did they compare against their competitors? Find out in our latest report: Featured Brands: Chili's Grill & Bar, Outback Steakhouse, Olive Garden Applebee's Grill & Bar

This year’s Super Bowl TV ad creatives did not disappoint (well, for the most part). You can watch them all, along with their viewership rankings and other data, in our Super Bowl Ad Center here: http://bit.ly/36Tdjsp #superbowl2020 #superbowlads #superbowlcommercials