WritesMyth.com

*** Not Braggy, Not Humble, But In Service*** Re-wrote another entrepreneur’s professional association bio removing all the I’m cooler than anyone else in my field references another copywriter did seven years ago. As you might imagine, these were getting this powerful coach and therapist heat from her colleagues, and few clients in the door. Replaced these with ways in which her cool points connected to her audience’s needs and concerns in this format (take notes, it’s g...olden): I Love working with.....who have this problem / challenge / need The Services I offer to help are... I’d like to Give you a sample of these to help... Love Serve Give That’s the golden trifecta of service based marketing. With these elements in place, she booked nine clients and is working on a collaborative joint venture extended to her, just three weeks after the copy (and her outreach style which I coached her to refine) was implemented. Come from Love. Always seek your own highest happiness by being of service. Give generously of your best stuff. It works.

Moving, Why, Americans & A Time Turner

What great good fortune in the continuing luckstream! Look what I found in our Little Free Library last night! This little opening tale of days past that WILL c...ome again, made me choke up and weep with quiet joy. Especially this bit (which was written on the verge of WWII), in an America where it seems many lights have gone out: ...The children will dance and leap about them as they did in times before. They will take each other by the hand and watch the rockets breaking, and afterwards they will go home singing, to the houses full of light... May it be so again across the land. Let the fires be lit on every hill and in every valley. Let the people circle and dance and sweat their prayers for peace and healing. And in our precious, once-only year to come, may the children dance, leap with joy and go home in peace, to houses of light. So be it! *Rockets in this case being fireworks for Guy Fawkes Day, not bombs. Quote: P. L. Travers, frontispiece, Mary Poppins Opens The Door