The DIY Marketer

For those looking to DIY a WordPress website, I always recommend the Genesis framework from Studio Press. These are premium themes (so they are not free) but Genesis is a great theme to work with with tons of plugins to make your development SO easy. This is one of the new child themes released this week, along with Genesis 2.0. Love this Sixteen Nine!

The latest version of WordPress (3.6) has been released and has some great new features, including an easier way to review revisions and inserting video and audio files. Remember: BACKUP your website before upgrading. It always pays to be cautious. Unlikely that your site will "break" from upgrading, but there's no sense taking the chance. By backing it up, if something goes wrong, you can restore your site to the way it was before upgrading.

Even if you can't make the call live, you can register and get the recording. You won't miss anything!!

This is why it's extremely important to know your target market and stay on top of trends. Even if this is not your target age demographic, their preferences and habits will impact online marketing in the future!

Happy birthday, USA!

What are some of your favorite free marketing resources?

Any guesses here?