Jeff Straw Branding

Back on Clubhouse today with another session on how you can CREATE MORE, with Simon Shackleton. We'll be looking at how to best balance Creation with Curation and how to avoid these two inadvertently sabotaging our best efforts. 10AM PDT / 5PM GMT HTTPS://JOINCLUBHOUSE.COM/EVENT/XPXR4XJO

Are you ready for success?? Building a brand isn’t just about a color scheme, cool photos, and a great logo. While those are important elements for sure (and something I love creating)... it’s only a facet. Part of the work I do with my clients is helping them see the vision for their brand, the core values, and the true WHY behind the business. And then we design assets to support that vision. ... If you want to take your business to the next level like Claire did for ClearFit Health, give me a call and let’s build your brand together.

Hey guys! New month, new video! Brand new video posted today: What lessons can we learn about building our brand from the bridges of the world? Link in the first comment! :)

Start 2021 off right! Join me in incorporating three simple daily habits that are helping me accomplish more, get more satisfaction out of my daily routine, and wake up excited for the day! The super high-level version is quite simply: 1. Learn 2. Celebrate... 3. Focus But if you want the full explanation and a lot more context, watch this quick four minute video (link in the first comment), I think you're going to love it. By the way, Happy New Year! See more

In this week’s video (link in comments), I talk about how quantity leads us creative types to quality. I also talk about what helps us creatives push through fear about having our work judged, performing live, and more. Take 5 minutes out of your day and check it out. You'll be glad you did Trying to have my community ramp up for a kick butt start in 2021. Let’s go!!

I'm back again with another Branding Quick Tip! This week I'm talking about Providing Value. Click the link to the video in the first comment. Providing Value in today's world is important for brands and artists. But what does that really mean? In this video, I offer some suggestions to help you figure out what sort of value your brand can offer. Leaning into your strengths, listening to feedback from consumers, and analyzing what core values are important to you as an entrepreneur or as an artist, and then mirroring those back to your fans and consumers.

I am excited to release this promo video for Zen Zone Healing LLC that I shot for their new line of holiday scented candles: Apple Maple Bourbon, Blue Spruce, Vanilla Cinnamon If you're interested in a video like this for your brand, please reach out, I'd love to work with you.

I've got another new video for you! YT link to watch in the first comment. The Three C's of Branding - Clarity, Consistency, and Constancy. In the third video of this series we dig into Clarity. Learn the importance of having a clear and easy to understand brand, both for music artists and small businesses. Taking inspiration from the book The Brand Gap, by Marty Neumeier, I talk you through several examples including my own brand and luminary artists including B.B. King, Slayer, and Parliament/Funkadelic. #branding #musicbusiness #3csofbranding

Learn three impactful and easy things you can do to improve your Brand in just two minutes. Whether you are a music artist, creative professional, or small business, these three quick tips will get you on track for better fan acquisition, engagement, and retention.

Elven Autumn and purple mist. Here are the first few shots from my "dream team" shoot with Rou and Alexi last week. Much scarier stuff to come in the followup posts, stay tuned.