The Peterson Group

Digital continues to increase its marketing dominance. Here is one expert’s look at the trends that will reshape the digital landscape in 2017:

If you’re in the B2B market, this writer offers some good tips on how to make more $$$ in 2017. http://blog.leadcrunch.com/anticipated-2017-b2b-trends-to-s

Some more small business trends to consider as we head into 2017: http://strategic-marketing-group.com/small-business-trend/

What is the business climate likely to look like in the year ahead? Forbes makes some general predictions:

Testimonials can be extremely effective marketing tools. By using them on your webpage, in your company brochure, and in Success Stories and case studies, you credentialize your company with potential customers. Here are 11 webpages that show how to maximize the impact of customer testimonials: