Cutwater

Now that meetings are held over Zoom instead of in a conference room, things don’t always go as planned...

Have you *seriously* not seen this ad of ours for Edelman Financial Engines? Watch to see how Edelman Financial Engines is committed to their customers From Here Forward offering help with any life decision that has a dollar sign attached. . . .... #clientwork #cutwateragency #FromHereForward #tbt See more

Injustice anywhere is a threat to justice everywhere.- MLK Jr. Today we honor the bravery and legacy of civil rights activist and leader, Martin Luther King Jr.

Thanks @nogood.io for recognizing Cutwater as one of the top 5 marketing agencies in SF for 2021!

Anyone else miss working from the office? Fingers crossed we can be back together safely at some point this year!

Maintaining your distinctive positioning is all about having your own voice, according to Nick Bedell, Marketing Director at Jollibee Foods Corporation. In our latest How I Broke Out episode, Sarah Owens chats with Nick about his experience creating added value for consumers by breaking category conventions, and how other brands can do the same.

Together with our client Russell Stover, we're thanking the late Winston Groom, author of Forrest Gump, for teaching us the meaning of a box of chocolates.

2020 has been rough, but at least Cutwater was listed as one of the Top B2B Companies in California by Clutch.co!

Congrats to our Founder and CCO, Chuck McBride, on being featured in Campaign US' 40 over 40!

It’s the question we’ve all been asking ourselves: where’s marketing headed in the next few years? Beverly Stotz, former CMO of Illy Caffè North America, shares her thoughts on the future of marketing with our Marketing Director, Sarah Owens, in this next episode of our "How I Broke Out" webinar series. Check it out here:

It’s not the product, its how consumers feel cared about by the brand. In the second episode of our webinar series How I Broke Out, Sarah Owens sits down with... expert marketer Sherry Baker, Former CMO of European Wax Center and Former President of Victoria’s Secret Beauty, to talk about what really makes a brand successful. For exclusive marketing insights that can help you set your brand apart, watch the episode below. See more

In honor of #NationalInternDay, we're handing over the reins to our interns Adi and Frankie, and they have big changes planned! Check out what they're up to on our Instagram @CutwaterAgency

Many people have found themselves in tough financial situations due to the effects of COVID-19. Our research has shown that consumers are hungry for insights and advice that address the pandemic’s economic impact. So, together with our client Edelman Financial Engines we quickly pivoted to produce a campaign that addressed this desire in a timely fashion. Read more about the work here:

1+1 equals 3? In the creative world, anything is possible. Watch our Founder and CCO, Chuck McBride, face some tough questions from his interviewer and explain the power of creativity. Check it out here: https://www.youtube.com/watch?v=9abAwXJWxOU&feature=youtu.be The One Club for Creativity #CreativeMonth

When Adweek asked how we're keeping our culture alive during social distancing, our President, Christian Hughes, emphasized the importance of creating opportunities for engagement. Whether it's playing "two truths and a lie," or starting "a company-wide TikTok challenge, we’re doing what we can to make sure people feel engaged and committed to Cutwater’s culture even when we’re all apart. Read the full piece here:

Crush the curve CA.

Happy #earthday