Circa Interactive

Looking to stay up to date with the most cutting-edge tips, tricks, and tactics for building a stronger brand and digital presence for programs and #HigherEd institutions? Subscribe to our free newsletter and gain access to thought-leading, practical marketing insights delivered right to your inbox. #DigitalMarketing #ContentMarketing #SEO #SocialMediaMarketing #Branding

Understanding your audience and their needs, goals and values is critical, and developing clear personas can help you refine your storytelling to connect to them on an emotional, visceral level. Joseph Lapin, Circa Interactive's Vice President of Marketing and Communications, shares how to develop, evolve, and utilize audience personas to improve your storytelling and make a stronger impact with your marketing. Click here to listen to the episode with Up&Up: #HigherEd #MarketingPersona #HigerEducation #Marketing

Building top-quality marketing personas is a key step in optimizing your marketing efforts for your organization's ideal audience. Follow these steps to build a strong persona that can effectively guide marketing strategies here. [via Effective Website Marketing] #MarketingPersona #ContentStrategy #DigitalMarketing

Check out Circa's PR Manager, George Bradley, LIVE on this new The Blueprint Training session and gain insight on Circa's #PublicRelations processes and best practices!

Save the date! On Thursday 10/1, Circa's PR Manager George Bradley will be sharing his insights on the best practices for successful PR with Ryan Stewart from The Blueprint Training. Register here and add it to your calendar: https://lnkd.in/dGBBtHi #PublicRelations #PR #Webinar

We are excited to be joining InsideTrack and Ease Learning to share expertise about building successful online programs at ASU GSV Summit. Learn from Malika Clinkscales, Laurie Pulido, Clayton Dean, and Steve Ast. This will be a fantastic session! If you didn't know, ASU GSV Summit is virtual this year and FREE! Register now & save this session on 9/29: https://lnkd.in/gAAajnw... Comment if you'll be attending virtually this year! We would love to know who else will be "there" #highereducation #innovationineducation #edtechstartup #onlineeducation #learningdesign

It’s safe to say Fall 2020 is going to be a particularly weird and challenging semester for students. Our employees at Circa Interactive want every student to know that we support them and wish them the best of luck during these extremely challenging times from undergraduates embarking on their higher education journey to doctorate students in the final semester of their academic adventure. So to all the students heading back to the classroom this Fall, cheers to you!... #HigherEd #collegesanduniversities #students #education

Implementing #Chatbots in your #HigherEd marketing strategy help you to: Provide support 24/7 Shorten response times Gather and monitor data Improve student satisfaction... Automate tasks Learn how to implement chatbots to improve student engagement and experience in our new Higher Education #DigitalMarketing article: #AI #CollegesAndUniversities

We’re thrilled to announce that Circa has been ranked on the #Inc5000 list of the fastest-growing private companies in the U.S. for the third consecutive year! Our 253% three-year growth rate earned us the No. 1,506 ranking. We are grateful for our fantastic Circa team members and partners, who played a significant role in making this possible. Our continued growth and success are due to our team's hard work and passion for delivering unparalleled service to help our partners... accomplish their marketing and enrollment goals through innovative thinking and proactive strategy. Explore the full list on Inc. Magazine : Inc.com/inc5000.

Thanks for helping, Julia! The message behind these illustrations is wonderful. Visuals like these are a stellar way to illuminate a program's strengths and unique values to shine in a crowded field of competitors.

Writing content that can successfully attract readers and search engines is key to maximizing your #ContentMarketing efforts. Get best practices and tips from Tyler Putz, Circa's Inbound Marketing Manager, on how to create content that converts in this new Flow SEO article #DigitalMarketing #ContentCreation #SEO #ContentMarketingTips

The #pandemic has introduced unique challenges for #faculty, staff and students in #HigherEducation that may make burnout even likelier to occur. Here are steps that University leaders can take to minimize burnout. #College #Education #Leadership #Health #Burnout

"A great marketing agency will look at the foundation you have built and create an innovative path for how you can build upon that foundation to push your institution past your competitors and past what you may have thought possible." - Katie Keller, Director of Partnership Management at Circa. Learn how partnering with a marketing agency can help colleges and universities overcome their #DigitalMarketing challenges and reach their goals. #HigherEducation #Universities #Marketing #HigherEd

Looking for guidance on how to adjust the tone of your #marketing with #COVID19? Gain insight from Maria Akhter, Circa's Content Strategist, and other marketers from a range of industries on how to adjust messaging during this time. [via IdeaRocket] #ContentMarketing #DigitalMarketingTips

As student success takes center stage in higher ed’s change efforts, colleges are energetically seeking tools that can help students persist and graduate on time. Gain insight on the key questions university decision-makers to consider as they redesign support services for all learners and the best tools to address student success. [EdSurge HigherEd] #HigherED #StudentJourney #OnlineLearning #Universities