Will Cook Group

Real Estate News with Will Cook: The Importance of Home Equity in Building Wealth Homeownership has always been the first rung on the ladder leading to household wealth. As Freddie Mac recently posted:... Homeownership has cemented its role as part of the American Dream, providing families with a place that is their own and an avenue for building wealth over time. This ‘wealth’ is built, in large part, through the creation of equityBuilding equity through your monthly principal payments and appreciation is a critical part of homeownership that can help you create financial stability. Home equity is the difference between the current market value of... See more

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Real Estate News with Will Cook: Why Not to Wait Until Spring to Make a Move The housing market recovery coming into the new year has been nothing short of remarkable. Many experts agree the turnaround from the nation’s economic pause is playing out extremely well for real estate, and the current market conditions are truly making this winter an ideal time to make a move. Here’s a dive into some of the biggest wins for homebuyers this season.... 1. Mortgage Rates Are Historically Low In 2020, mortgage rates hit all-time lows 16 times. Continued low rates have set buyers up for significant long-term gains. In fact, realtor.com notes: Given this means homes... See more

Real Estate News with Will Cook: The Holidays Aren’t Stopping Homebuyers This Year Black Friday and Cyber Monday are behind us, yet finding the perfect holiday gifts for friends and family is certainly still top of mind for many right now. This year, there’s another type of buyer that’s very active this holiday season the homebuyer.... Each month, ShowingTime releases their Showing Index which tracks the average number of appointments received on active U.S. house listings. The most recent index notes: The Showing Index reported a 60.9 percent jump in nationwide showing traffic year over year in October, the sixth consecutive month to see...

Real Estate News with Will Cook: 5 Steps to Follow When Applying for Forbearance If you’re currently feeling the stress of affording your mortgage payment, or if you know someone who is, there’s still time to get help. For homeowners experiencing financial hardship this year, the CARES Act provides mortgage payment deferral options, creating much-needed relief in these challenging times.... It’s important, however, to understand how forbearance works. It’s not automatic. You need to take action now and apply for the program before these options expire. A study by the Urban Institute determined: Approximately 400,000 homeowners who became...

Real Estate News with Will Cook: Winning as a Buyer in a Sellers’ Market [INFOGRAPHIC] Some Highlights... Buying a home in today’s sellers’ market doesn’t have to feel like an uphill battle. Here are four ways to make sure you’re positioned for success when making a home purchase, even when the scale tips toward sellers. Let's connect to make sure you're armed for victory in the housing market this season.

Real Estate News with Will Cook: 3 Must-Do’s When Selling Your House This Year It’s exciting to put a house on the market and to think about making new memories in new spaces. However, despite the anticipation of what’s to come, we can still have deep sentimental attachments to the home we’re leaving behind. Growing emotions can help or hinder a sale depending on how we manage them.... When it comes to the bottom line, homeowners need to know what it takes to avoid costly mistakes when it’s time to move. Being mindful and prepared for the process can help you stay on the right track when selling your house this year. 1. Price Your Home...

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Real Estate News with Will Cook: Here's to a Wonderful 2021!

Real Estate News with Will Cook: Thinking of Buying or Selling a Home This Winter? Experts forecast a hot real estate market this winter. Let's connect to make sure you have the most current information with the new digital buyer and seller guides.