TLK Fusion

Social video sharing platform YouTube is rolling out a channel membership paid subscription option to its top creators, following criticism that its latest ad policies make it hard for publishers to earn money. http://ow.ly/sOf330kM31n

Consumers like to feel a human connection to the brands they love. Whether it’s through empowering athlete endorsements like Nike or connection to an inspiring founder like Virgin, humanity is a critical element in successful marketing. http://ow.ly/jKKU30kJrzA

Apple has announced it will be making efforts to block Facebook’s user tracking tools within the next iteration of its iOS and Mac operating systems. http://ow.ly/xmtM30kJrp8

With the GDPR (General Data Protection Regulation) now in full swing, Google has made a surprising u-turn on its consent management platform (CMP) policy. http://ow.ly/G28D30kJrhf

Twenty years ago Joseph Pine and James Gilmore welcomed us all to the Experience Economy in the Harvard Business Review (HBR). http://ow.ly/Dnxt30kI3UM