The MOB Shop

Drop bar bikes aren't just for grown-ups! The all-new Salsa Journeyman 24 is a kid-size gravel bike made for your future gravel world champion...or a kid that just loves to ride! (Reva might have to wait to grow into it, though)

We have new T-shirts!

Our last gift guide is for things to make your ride even better! MOB Shop STWC jersey, Pactimo Summit Stratos "12-hour" bib shorts Mint socks... Specialized Recon MTB shoes Crankbrothers Stamp pedals Wahoo ELEMNT ROAM bike computer SiS GO Energy + Electrolyte gel, Hammer Nutrition gel, Skratch Energy Bar, Skratch Hydration Drink Mix

Chilly weather is finally here! We've got arm warmers and shoe covers in stock if you need a little extra to keep you warm.

Our first ever gift guide! First up: safety essentials. Road basics: POC Octal X helmet, 100% S2 glasses, Giro LX gloves MTB basics: 100% Altec helmet, 100% S3 glasses, 100% Cognito gloves... Commuter basics: Specialized Chamonix helmet, 100% Legere Round glasses, Giro DND gloves Ultimate taillight: Garmin Varia RTL515 (check out our saved story for more info on this one!) The best trail bell: Timber Mountain Bike Bell Lifetime road/commuter bell: Spurcycle Original Bell

Our favorite safety product, by shop consensus (besides helmets, of course): the Varia TL! It's a taillight... with RADAR. It lets you know when there's a car coming up behind you, and shows its position compared to you. It'll even give you an extra alert if a car comes up particularly fast or close. Here's what everyone in the shop who rides with it has to say about it: Ian: It's like a helmet there's no reason you should be riding without it. Plus, if you're riding with a ...group, you can sync one taillight to several computers. Mr. Muth: It's like having eyes in the back of your head you can know what's coming without having your head on a swivel. Tim: It's something I didn't know I wanted or needed until I had it. To me, it's a safety essential: it makes me more confident, and I know it gives my wife peace of mind too. May: I turn on my Wahoo for my 10-minute commute just so I can use the radar I hate riding without it! Dave: Two words: GAME. CHANGER. Chris: It's an extra pair of eyes on the situation, and it helps the other riders around you too. You can never have too much safety!

We will be closed Christmas Day (Friday, Dec. 25) and the day after Christmas (Saturday, Dec. 26) as well as New Year's Eve (Thursday, Dec. 31) and New Year's Day (Friday, Jan. 1) to allow everybody to spend some time at home with their families. We will be open usual hours otherwise. Wishing everyone a happy and healthy holiday season!

We love to see our bikes out in the wild, and we love to hear about your big rides! Earlier this year, Wendy took her Cutthroat up to Oregon to ride the Oregon Outback Trail from Klamath Falls up to Portland with her husband, Raul. The 365 mile route is 75% unpaved, and they finished it in a comfortable 10 days. Next up for them? The Sky Island Odyssey in Arizona right at the border with Mexico. #bikepacking #oregonoutback #salsacutthroat

Volunteer for the Go Ojai Bike Lane Demonstration Project! - https://mailchi.mp/4c9ca7e7c0/go-ojai-demonstration-project

Volunteer for the Go Ojai Bike Lane Demonstration Project! - https://mailchi.mp/f4448a7ccd/go-ojai-demonstration-project

Demo the New Specialized Tarmac SL7! - https://mailchi.mp/e229/ride-the-new-specialized-tarmac-sl7

Hmmm...could it be a new Gravel Bike? Tune in to find out!

Join our friend and Bike to School advocate, Jeff Otterbein, to promote bike lanes in downtown Ojai THIS Friday from 1-3 PM. Here’s a link to the ride route: https://drive.google.com/open... Start when you like, finish when you like. Ride it clockwise, ride it counter-clockwise. Ride it once, ride it 30 times. Whatever you do, just ride the loop!! #rideojai #safebikeroutes #biketoschool #biketowork #bikeforfun

Join Kelly for a #saturdaygroupride up Gridley to the ridge and back tomorrow morning! Meet at the shop at 8 AM and roll soon after. #rideojai

We’re going to have an extra hour of daylight tomorrow an AJ is headed to the River Preserve after work to celebrate! Join him at 4:30 tomorrow afternoon for the first #sundaysocialride of the season. The ride will be roughly 1.5 hours long and the pace will be manageable. #rideojai

Join us for a repeat of last week’s #saturdaygroupride up the dirt and down the paved side of Sulphur Mountain. We’ll meet at the shop 8 and roll soon after. See you in the morning! #rideojai

Pre-Orders for Our New STWC Jersey Close THIS Monday! - https://mailchi.mp//reminder-order-your-mob-shop-stwc-jers

Join Kelly tomorrow morning for a #saturdaygroupride up the dirt and down the paved side of Sulphur Mountain. Meet at the shop at 8 AM and roll soon after. This ride is roughly 30 miles with about 3k feet of elevation and a gravel bike is the ideal tool. See you in the morning! #rideojai

Full Preview of our New Shop Kit for those who missed yesterday’s announcement or haven’t seen both colors in Men’s and Women’s. Stop by the shop to try on a Fit Kit and place your order OR follow the link in our bio to order direct from @themobshop @pactimo_official Team Store. @ The MOB Shop

Order Your New STWC Shop Jersey BEFORE March 9th! Visit the shop or follow the link to order online: https://teamstore.pactimo.com/stores/mob-shop-ojai/show - https://mailchi.mp/7da872a6/order-your-mob-shop-stwc-jersey

Cruising on the @urbanarrow with Reva and Winslow! #rideojai

Moo!! Our #saturdaygroupride is headed up and over Sulphur Mountain Road tomorrow rolling from the shop at 8:30 AM. Hope you can join in the fun! #rideojai

Join Us for a @PivotCycles Demo THIS Saturday, January 25th! - https://mailchi.mp//join-us-for-a-pivot-cycles-mountain-bi