SLPR

In general, people have very limited attention spans. Does your brand story tell them what they need to know immediately or do they have to dig to find out? Assuming you have seconds, what would you say? Don’t assume people will spend 15 minutes reading about your company - because most likely they won’t. Facts. . #marketingtips #marketingstrategy #brandbuilding #agency #branding #brandstory #brandstorytelling

I’m reading a book called The Ikigai Journey; A Practical Guide to Finding Happiness and Purpose the Japanese Way by Hector Garcia. . I’m a big fan of reading and listening to things with inspirational undertones on a regular basis. It keeps me inspired to continue advancing forward in my career. . This book talks about the very thin mental line dividing the possible from the impossible. Walt Disney used to say There is nothing more enjoyable than doing the impossible. ... . What are you doing in your business or in your life that feels impossible? Can you shift your thinking? The Ikigai method would encourage us to reframe our thinking to mission possible and wipe our gaze clean of impossibilities. Recognizing that the impossible is really just a mental label, a deceptive filter before our eyes is essential. Let’s go for it- mission possible! . #anythingispossible #possibilities #ikigai #purpose #liveyourbestlife #goforit #findhappiness #inspiration #inspire #overcomeobstacles #befearless See more

Do you know what makes your brand special? Go look in the mirror . . #you #magic #youaremagic #branding #brandbuilding #marketing #marketingstrategy #marketingtips #mindfulmarketing #agency

Do you guys put a high level of importance on email? Personally, I feel a sense of responsibility to it, to the people who are communicating to me through it. Ignoring them seems dismissive, maybe even rude. And I fear I could miss something important. I use the same email address for both my personal and business so perhaps there lies a problem. I don’t want to miss an opportunity for a client, or miss an opportunity for a new client. Not responding to an email would be like not returning a call, right? . Anyone else manage their emails habitually? Do you have a different perspective? Would love to hear . #emailmarketing #email #smallbusiness #smallbusinessowner #agency #agencylife #marketingagency #pragency #entrepreneurlife #mindfulmarketing

Running a business is hard as shit. Running a business during a pandemic is unthinkable. Fighting for your dreams, against all odds, no matter how unattainable others think it is, makes you a courageous warrior entrepreneur. Keep going . . #dreambig #dreamer #fighter #entrepreneur #entrepreneurlife #inspire #smallbusinessowner #smallbusiness #businessowner

Who else gets caught up in comparison from time to time? While it may be helpful to know what your competitors are doing, it’s more important to stay focused on YOU. When working with brands, I always ask about your ‘point of difference’... . The answer I always want to hear (I never do) is your VOICE. No one will ever do what you do, like you. Stay focused on you and your brand will be unique and authentic. And there is 1000% room for you so keep at it . #branding #marketing #marketingstrategy #smallbusinessowner #smallbusiness #inspiration #inspire #marketingtips #agencylife #supportsmallbusiness

Heather of @thewestsidecollective and I are so excited to announce our newest client @earthandelement! . Earth + Element is a female-owned and operated handmade ceramic brand using earth's elements to provide modern rustic styled tableware. . Earth + Element is a brand that strives to focus on handmade products, with a conscious concern for the planet and the creatures we share it with. The company’s eco-approach to daily operations of recycling local clay and shipping is i...mportant. All shipments are plastic free using recyclable, biodegradable and or post-consumer material (re-using boxes and peanuts sent to from our vendors). Care instructions have been printed on a packet of wildflower seeds (U.S. customers only) to encourage planting beautiful habitats for bee’s and insects. . The company is made up of four local women who love clay, hand-throw every single cup and honors each-ones unique wabi-sabi (imperfection). The founder says the company is for customers who care about where and how their products are made. . We announced a very exciting partnership today with @naturespathorganic - head over to E+E website to snag one of these limited edition bowls before they’re gone! Proceeds will feed the homeless. . #agency #marketing #eatwelldogood #campaign #publicrelationsagency #pr #promotions #grateful #clientappreciation #ceramics #ceramicartist See more

G I V E A W A Y !! In honor of small businesses and entrepreneurs ~ and the determination and courage you have possessed throughout Covid-19, I’m so thrilled to offer a one hour free brand consultation via Zoom to one lucky small business! . Your consultation will include an evaluation of your brand story ~ and ways to improve or enhance it, as well as discussions centered around your marketing strategies and PR goals. I will make recommendations on how to gain brand a...wareness and build out your own PR campaign. . To enter: Be sure you’re following @slprco here on Insta, tag 3 of your favorite small businesses and share 3 words that represent your brand values. Winner will be chosen on September 15th . #giveaway #contest #marketing #marketingstrategy #smallbusiness #supportingsmallbusinesses #entrepreneur #entrepreneurlife See more

Keep at it. Stay focused on your hearts desire and remain committed to your life’s purpose. Don’t let a few obstacles throw you off course. We need you; we need your unwavering and steadfast dedication to inspire the rest of us. And imagine the feeling of achievement on the other side. You’ve got this entrepreneurs! . . #entrepreneur #entrepreneurlife #hardwork #hardworkpaysoffs #smallbusiness #smallbusinessowner #inspire #inspirational

Maybe someday we’ll look back at this time and realize how much we grew, even if our businesses declined. Maybe our businesses are blooming into what they’re meant to be. What if...? . #optimism #mindset #mindsetiseverything #bloom #grow #smallbusiness #smallbusinessowner #inspiration #inspirationalquotes #marketing #marketingagency

Do you guys love your in-home office space? I was working from home full-time well before the pandemic and took such joy in making my work space my sanctuary. . When I step into my office, I light a candle, dim the lights and make sure everything is organized and aesthetically pleasing. It’s such a nice way to begin the work day. Sometimes I even move things around and fluff pillows so I can better focus on my work. . Even if your office is the dining room table (hello husb...and!), you can make it feel comfortable and calming with very little effort like adding a plant, lighting a candle or cutting a flower from the garden Give it a try! . . #workfromhome #workspace #workspacedesign #homeoffice #homeofficedecor #entrepreneur #entrepreneurlife #designinspiration #officedesign See more

Where is time going?! 2020 is almost over, school is starting soon and the Mindful Marketing Course is almost done! @thewestsidecollective and I have been hard at work jamming every bit of knowledge we’ve collectively gained in our 50+ year history in fashion and marketing. We’re so excited to wrap it up and get it to you soon! . This is one of the most exciting ventures I’ve been a part of, mostly because I’m able to share some of the extraordinary projects I’ve worked on an...d things I learned in my career - in hopes it might help other small businesses thrive. . Stay tuned because we’ll be offering a free course giveaway before it launches! . #marketing #marketingstrategy #marketingtips #marketingcourse #smallbusiness #smallbusinessowner #businessowner #publicrelations #agency #agencylife #digitalmarketing See more

It’s Saturday bosses! Let’s cancel our to-do lists and live a little . . #liveyourbestlife #workhardplayhard #havefun #lifebalance #work #motivationalquotes #inspirationalquotes #inspire #businessowner #saturdayvibes