Side Real Estate

2020 is done and dusted, and there's no doubt it was a year to remember. Looking back, we thank all of our employees & Side partners for their hard work and inspiration throughout the year. Wishing you all the best in 2021!

We're very excited to announce the newest Side partners from December!

Out with the old in with the new! As we close the chapter on 2020, we invite you to join us for Side X Side 2021 and hit the ground running with actionable strategies to grow your business. Our speaker lineup is stacked. Our content is unmatched. Let’s make sure you’re registered!

We're bringing an all-star lineup of the real estate industry's most forward-thinking thought leaders to lay the groundwork for your success in the new year at Side x Side 2021. Register now: https://bit.ly/3pkHVN0

Happy Holidays from Side! Wishing you and your family a happy and healthy holiday season, wherever you may be celebrating this year.

As Side continues its growth and expansion to onboard more partner agents, teams and indies, we're thrilled and grateful to have recently welcomed Elizabeth Tse (COO) and Darren Robert Johnson (CRO) to our team. Read more in Inman:

Say hello to the newest #sidepartners from September and October!

NOW PLAYING: Side AREAA Virtual Convention Highlight Reel. From celebrating incoming National President Amy Kong, to networking with Donnie Pingaro, and gleaning insights from Michelle Kim and Samantha Tov, Side agent partners represented in full force at the recent Asian Real Estate Association of America Virtual Convention.

In this challenging year, Side indie agent Brad Bevers of Legend Texas Properties, is on target for his best year ever, selling farm and ranch properties to city slickers looking for wide open spaces. Read more in Inman below.

Is the other agent in the room really your enemy? Alex Wang met with founders Zaid Hanna of Real Estate 38, Cynthia Cummins of Kindred SF Homes, and Ron Abta of Polaris Realty to discuss how collaborating with fellow agents is key to any agent’s long term success.

"We are fundamentally changing the way agents, brokerages and consumers work with each other in a way that will shift the trajectory of the industry for the next 100 years," says Side CEO Guy Gal. That's just one of many reasons why top real estate professionals in the Bay Area--and beyond--are partnering with Side. #realestate

Real estate doesn’t have to be a competitive sport. At Side, it’s almost like a family, says Anthony Marguleas, Founder of Amalfi Estates. It really struck me when I saw how much sharing goes on. Being able to network and exchange knowledge with a collaborative community of top real estate entrepreneurs? For Anthony, that’s a win-win situation. Watch his story here

With the old brokerage models you’re there to help make them money, says John Woodruff, Founder of Aethos Real Estate. After 25 years with his previous brokerage, he decided to flip the script by partnering with Side: Side works for us. They just take care of all the stuff that I didn’t want to do, and leave me to do what I like doing, which is selling real estate.

The 2020 AREAA Virtual Convention kicks off today with three inspiring days of education, networking, and professional development in the AAPI community! Tune in to hear from Side’s own Donnie Pingaro, and agent partners Alex Wang, Real Estate Agent, Michelle Kim and Samantha Tov, as they discuss the latest real estate market trends and opportunities. Side will also host an exclusive networking event to celebrate AREAA’s 2021 National President--and Side agent partner--Amy Kong. Register now: https://cvent.me/RqMqq3

Bryn Stroyke and Deanna Whipp of Stroyke Properties Group at Bayside Real Estate join Paul Barbagelata of BarbCo Group - Barbagelatato share the three ways that partnering with Side enabled them to preserve the work ethos, spirit and brand legacy of their independent brokerageswhile also getting a leg up on the competition. Read the blog post and watch the video here:

The biggest mistake is a mis-hire, but when a leader isn’t thinking about recruiting holistically, and has an urgent demand, a desperate decision is often made. If you sense that hesitation in your gut, you must ask ‘what’s the cause for your pause?’’ says Side’s Director of Partner Expansion, Aisha Chiappetta. She and recruiter Caity White share three must-haves for upleveling your recruiting strategy. Read the blog post:

Two exceptional team builders Nneka Jenkins - Real Estate Experts, and Jennie Lok of Own Real Estateshare their journeys, successfully navigating the ups and downs of building and scaling a high-performing team within an established brand. Watch the discussion:

Please join us in welcoming Silicon Valley tech veteran Elizabeth Tse to the Side family! As our new COO, she'll lead and scale Side’s onboarding, brokerage operations, people operations and IT functions and teams as we continue to grow. Read the press release here: https://bit.ly/3d0ZDAs

How do you keep recruiting personal in these virtual times? Side's Managing Broker of Florida, and VP of Florida Operations Donnie Pingaro shares six tips for building relationships with potential agents when in-person visits aren't possible. Read more in Florida Realtors: https://bit.ly/33yveq8