Intertrend Communications

Might be hesitating trick or treating this year though? Don’t want our little friends Precious Lamb Preschool to be disappointed. We have put together the cutest Boo Bags filled with goodies for the sweet kiddos at Precious Lamb. Look at those happy faces (masks on, but we can feel them). Intertrend wishes everyone a safe and Happy Halloween! #intertrend #giveback #nonprofit #npo #socialgood #supportcommunity #halloween #happyhalloween #surprise #forthekids #children #longbeach #support #happyholidays #maskon

Art and technology have always shaped our world, evolving side by side with each other since the earliest cave paintings. Just as artists constantly strive to work at the vanguard of creativity, scientists developing new technologies permanently stand at the horizon of our collective future. Matt Jay(End of Summer & THAT YEAR) spoke with Eri Takane, a Tokyo based independent curator, manager, and art consultant who is at the forefront of how technology is being utilized to v...irtually connect viewers to art, about her experiences as a cross-cultural connector and her thoughts on the future of art and technology. Read the full interview to learn more about bridging Japanese artists with western collectors and bridging the slow pace of museums with the constant growth of technology. https://www.intertrend.com//the-intersection-of-art-and-te #intertrend #ITthoughtleadership #ITInterject #ITVoices #interview #culturalbridge #art #artconsultant #culturalconnector #japaneseartists #emergingtechnology #artmanagement

It’s almost November and things are starting to get tense in the States as final preparations are being made for the presidential election. This year is unlike any other election year because of the continued pandemic many people are still at home most of the time and this means that mail-in ballots will be used in force and campaign efforts have moved from the streets into virtual spaces. In this entirely digital atmosphere, how are candidates increasing their chance o...f getting eyeballs and engagement? How are they making themselves memorable? Let’s take a look at how branding and identity design plays a role in elections. https://www.intertrend.com//what-role-does-design-play-in- #intertrend #memorabledesign #graphicdesign #brandingdesign #identitydesign #presidentialelection #elecitons #rockthevote #aapivoter #makeyourvotecount #iamavoter #voteready #whenweallvote #makehistory #powerthepolls #voterregistration #vote2020 #2020election #2020voterrights #2020voterregistration #myvotecounts

Honoring Notorious RBG one ice cream at a time. We’re excited to partner with Long Beach Creamery to create a one of a kind ice cream flavor #HonorRuth, which will be available to you starting from this Friday, Oct 16 from all three Long Beach Creamery locations. All retail sales from Honor Ruth will be donated to ACLU of Southern California And on the day of the election November 3rd, 200 free scoops of ice cream and free pins will be given to those with proof of voting! ... Please join us to fight for what is important to us! More details in bio. #HonorRuth #ITvotes2020 @kdmalekiart and @the_linda_lindas. Pins design by Eloise Wong. #intertrend #advertising #longbeachcreamery #icecream #rbg #makenoisetoday #rockthevote #makeyourvotecount #voteready #whenweallvote #makehistory #powerthepolls #voterregistration #vote2020 #2020election #2020voterrights #2020voterregistration #iamavoter #myvotecounts #longbeach #frozenlimesouffle

Congratulations to our Intertrend’s COVID Protocol Team for working hard to get this certification! It’s not just a piece of paper. It represents our commitment to keeping our workplace, team members, and community safe. Thank you! #intertrend#agencywork#multiculturalagency#advertisingagency#socialdistancing#wearthedamnmask#wfh#companyculture#stayaparttogether#staysafe #covidprotocol #teamwork

Happy Moon Festival! Though 2020 being challenging and unpredictable that we can’t celebrate together with our work family, no worries, we can still be creative! Our admin team drove around LA and Plano yesterday delivering Surprise Moon Festival goodies to everyone! Lots of preparation and planning, but the smile on people’s face made it all worth it! We definitely can still enjoy the same beautiful Moon together, wherever we are. Or the illustration we did for @tdamer...itrade can do the work. Special thanks to Uncle Tetsu Arcadia and Nothing Bundt Cakes Flower Mound for making these fresh baked surprises for our crews. Or Happy and Tt Trung Thu!~ #intertrend #advertising #moonfestival #happymoonfestival #moonfestivalsurprise #celebration #bestteam #adminteam #surprise #companylove #sendinglove #mooncake #cake #festival #nothingbundtcakes #uncletetsu #ITadmin #midautumnfestival # #tttrungthu # See more

By now, you’ve probably heard at least one story about Generation Z. They have taken the world by storm with their social media presence and power, and they are the most diverse generation ever. As a multicultural marketing agency that specializes in targeting Asian Americans, we were curious to know what it means to be both Asian American and Gen Z? How are Asian American Gen Z distinguished from the rest of their generation? How are they the same? Read our research fi...ndings to understand more about this group! https://www.intertrend.com/n/gen-z-redefines-asian-american #intertrend #ITthoughtleadership #ITInterject #ITinsights #GenZ #AsianAmerican #AsianPacific #stereotypes #research #researchfindings #diverse #AAGenz #mediahabits #mediaconsumption #socialmedia #millenials #insights #mainstreamculture #tiktok

Congratulations to our Executive Creative Director Rosanne Kang Jovanovski on the publication of Totes Paris, a sweet travel guide to Paris following the tips of Totes the Dog, her chic shiba inu. This book is an homage to Totes and my way of sharing a bit of her enchantment with you while imparting some knowledge of what we learned along the way. I will never completely understand the French culture, or the language, but it was a pleasure trying to learn the nuances of... this enigmatic and brilliant city of love we spent so many years discovering. If Paris is your dream place to go, especially during quarantine, click the link in bio and take a sneak peek at Totes Paris. This book is available for purchase on Amazon, Barnes & Noble, or Bookshop. #totesparis #book #adventure #french #language #shibainu #paris #dogbook #traveljournal #travelguide #frenchculture #France #newbook #launchtoday #intertrend #ITthoughtleadership #ITInterject #ITintrigue See more

May her memory be a blessing and a revolution. Justice Ruth Bader Ginsburg showed us how to live a life fighting for real, enduring change one step at a time. Rest in power, RBG.

The model minority myth presents oversimplified beliefs about Asian Americans, characterizing the group as achieving universal socioeconomic success compared to the general population and relative to other racial minority groups. But is that the whole picture? Click the link in bio to read about the research findings in detail, you might be surprised. The study was conducted by Cal Poly Pomona’s Asian American Transnational Research Initiative, led by Professor Mary Yu Da...nico, and with the support of Intertrend. This piece was written by Kelly Nguyen, an undergraduate student from Cal Poly Pomona studying I.O Psychology w/ interests in Diversity and Women in Leadership. #intertrend #ITthoughtleadership #ITInterject #ITinsights #millennials #GenZ #modelminority #modelminoritymyth #notyourmodelminority #AsianAmerican #AsianPacific #stereotypes #aapi #asian #asianstereotypes #study See more

There is no doubt that the power of music can offer comfort, inspiration, and create community. This spring, Pandora had conducted an Asian American User Study with Intertrend which further reinforces that. As we continue to see people of all ethnicities groove to the beat of K-Pop, Bollywood, C-Pop and Japanese Techno, it is hard to find a more powerful cultural connector than music that transcends all racial barriers. To better understand your Asian American audience thr...ough the sound of music, click the link below to view our summarized research finding infographic. https://bit.ly/35ID4i6 #intertrend #ITthoughtleadership #ITInterject #ITinsights #asianamerican #pandora #insights #study #asianamericanexperience #powerofmusic #culturalconnector #kpop #bollywood #cpop #japanesetechno #infographic