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Rocked by pandemic shutdowns, a Florida filmmaker transforms the online presence of his family's small-town pizza place in Amherst, MA with quality video content. See the full story: https://youtu.be/OFjmsdJJKaY

The R5 has finally landed on our shelves and is ready to rent. We were super curious about this camera and are looking forward to plenty of testing time. 45 megapixel sensor, 5-axis in body image stabilization, 8K DCI or UHD at 30p and a 20fps capable electronic shutter. On paper, that looks mighty fine.

There's a few nights left to capture comet NEOWISE! Forbes gives you the rundown on when, where and how.

Even experienced videographers could use a few minutes to brush up on compression. In this blog post, we go over what you need to know about codecs, containers, file types, and bitrates.

Juanito from our front desk team and Mike from Technical Engineering take on shooting a spec ad for BorrowLenses. In their latest video, they go behind the scenes for each shot to show you how they did it, the gear they used, and the creative process. Watch the full video: https://www.youtube.com/watch?v=iwcN1DwXmco

With summer heat comes epic lightning that can add a lot to any landscape shot. Learn how to nail photos of these storms from the latest on the BL Blog.

Pricing is a tough but very important facet of a photography/videography business that we all had questions about at some point. In our latest blog post, friend of BL Courtney Zerif takes on the tough questions.

Home buying is going virtual and it's presenting new opportunities for videographers. Drew from our video team tackles how you can take on real estate videography with minimal gear! Do you have any experience with real estate photography or video?

Our used gear sale continues on. Use code BUYUSED20 for 20% off everything pre-owned for up to 50% savings on mark down gear! Get the details:

What’s your experience with astrophotography? In one of our latest videos, Mike from our technical engineering team shows off some of the beautiful night skies all while explaining how to create beautiful photos of the Milky Way. Using a relatively simple setup, he’s able to easily accomplish what he set out to do. In Mike’s case, he’s using a Canon 5D Mark IV, Canon’s 16-35 f/2.8L III, and a Manfrotto tripod and fluid head. In this clip specifically, Mike puts together an astrophoto with a little bit of light painting using Quasar Science LED’s.

Astrophotography is a perfect project to take on especially as the weather warms. Mike from our technical engineering team explains how he does it. Head out into the night with us!

With in-person live concerts on hold for a while, musicians and performers are taking to live streaming to keep their audiences entertained. In our latest video, we cover what it takes to live stream a multi-camera musical performance from home.

In basic terms, chroma-keying is the process of removing a specific color (chroma) from a scene and replacing it (keying) with another element altogether. You've seen it everywhere - on the news, in blockbuster films, and even plenty of fun vlogs. In our latest video, Juanito, our East Cost front desk lead, and Mike from our technical engineering department explore the many possibilities green screens leave us with all while dropping helpful tips along the way. Connect with B...orrowLenses: Instagram: https://www.instagram.com/borrowlenses/ In basic terms, chroma-keying is the process of removing a specific color (chroma) from a scene and replacing it (keying) with another element altogether. You've seen it everywhere - on the news, in blockbuster films, and even plenty of fun vlogs. See more