Beauty Heroes

Are you in perimenopause or menopause? Is your skin in hormonal flux? Do you have super sensitive skin? Do you just love Mukti like we love Mukti? You do not want to miss the Mukti Masterclass going down this Thursday at 5PM PST, 8PM EST. Mukti has such a wealth of knowledge when it comes to skincare (have you read her book??). Her new collection was created out of personal need, and we all get to benefit from her trial and error, as well as her expertise when it comes to formulating products that deliver on their promise. We'll be talking about collagen, estrogen, menopause and everything else. Bring your questions and a friend. It's free for our amazing Beauty Heroes community. Link in profile to register!

The Future Is Fermented! Today on our blog, The Hero's Journey, biophile co-founder and biologist Alison Cutlan walks us through the science of fermented oils. That's right, that's what we said, fermented face oil. It's more bioavailable, biome-friendly and has a whole series of benefits. If you love learning about the biome, fermentation and green beauty, you will want to geek out on this (there's even diagrams). And, we've got a special for you biophiles out there. When you purchase biophile's Bio-Barrier Nourishing Oil, you'll get a 14 ml of both Bio-Shroom Rejuvenating Serum and Root Bionic Essence - a total value of $88. Enter the code FERMENTATION at checkout, while supplies last.

Hello friend! You may not recognize this beauty, she's YINA's (formerly 5YINA) Bio-Adaptive Cleanser. To know her is to love her. Made with adaptogenic poria mushroom, a staple in TCM, and pearl powder, this cleanser has a unique consistency that is like a cleansing 'treatment' for the skin. It's not a gel, oil or cream, it's got its own shapeshifting texture that is truly special. We've carried this product at Beauty Heroes for a couple years, and we're so thrilled to launch it in it's new packaging, and in a taller, bigger bottle that will last longer. If you love this product, we want to hear from you...how would you describe the scent, texture and benefits?

I don't think your ready for this jelly! Oh yes - we just did that. Take a closer look at this jelly balm cleanser from the NEW! Mukti Calming Collection made without any essential oils for very sensitive skin types and skin in hormonal flux. Although you do not need sensitive skin to fall in love with it, it sold out right away and is now available for pre-order until we're stocked again. The foundation of this cleanser is sunflower, baobab, avocado, jojoba, carrot seed and ...argan oils with a little glycerin, orange fruit water and chia seed co2 extract. It emulsifies into a milk with water and should be removed with a face cloth to leave skin feel really clean and totally nourished, before you even get to the rest of your skincare routine. This cleanser is brand new, so let us know if it peaks your interest, or if you ordered it last week from Beauty Heroes, we'd love to hear. To learn more about skincare for skin going through hormonal changes, peri/menopause - be sure to tune into our Masterclass with Mukti this Thursday. Link in profile to join.

Our YINA Discovery is now sold out! Did you get it? Do you love it?... Tell us all about it...

Check out all the NEW at Beauty Heroes - Swipe - to the gorgeous new YINA Skincare Collection. You will want to dive in deep to the ingredients lists. The scents and texture are divine. Also, the exclusive to Beauty Heroes Mukti Calming Collection (catch the FREE Masterclass this Thursday). And, Fitglow's new Brow + Lash Enhancing Serum, Doctor Rogers new Restore Lip Balm, Pai's System D Eye Serum (so unisexy), and SkinOwl's fresh squeezed Pomegranate Enzyme Cleanse....you know you've been waiting for it! Each one of these products have been tested by our team and are so well loved. We take so much time testing, training and stocking products we really love, and we hope you love them too. Let us know what you think about all the new! Is there anything we're missing you want to see in the Beauty Store? We're all ears...