Agylys

The Pat McGrath / Spotify partnership merge beauty and music in a whole new way. TechCrunch notes that the move isn’t a new revenue stream for Spotify, which does not take a cut from the sales. In that way it’s similar to when Spotify introduced the ability for artists to sell merchandise through their profile pages in 2014 without any commission. But it does make the Spotify platform move attractive to artists who can earn money beyond just streaming.

It’s really a balance between authenticity and vulnerability.

Authenticity/Technology/Storytelling/Quality/Targeting

4 Good Tips/1 Good teaser for #SMXLmilan #ContentMarketing Tactics for Search Marketers - International Edition

The read is brief but the links in the 5 Steps ushers you into a world of fantastic content from Contently...well worth the red!